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Research papers

The workers' evolution

This paper investigates how workplace structures throughout Europe are changing, driven by the new economic and social environment. New research amongst leading employers in the United Kingdom will help reveal how organisations are responding to the...

Catalogue: ESOMAR Congress 2001: Marketing Transformation
Authors: Quentin Ashby, Steve Aumayer, Niamh Bryan
September 23, 2001
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Citation

Ashby, Aumayer and Bryan (2001a, September 23). The workers' evolution . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-workers-evolution-


Research papers

Staff research and total quality management

This paper essentially covers two specific areas: The first half, by virtue of two Case Studies, looks at employee surveys conducted within a Total Quality context. The second looks at findings of staff research making comparisons across different...

Catalogue: ESOMAR Congress 1993: The Many Faces of Quality Now And In Future
Author: Ruth McNeil
September 1, 1993
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Citation

McNeil, R. (1993a, September 01). Staff research and total quality management. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/staff-research-and-total-quality-management


Research papers

The role of the employee in retail profitability

In 1976, Woolworth's management were given a clear indication that a problem existed when MORI presented the findings of a major study they had carried out on the attitudes of Woolworth employees to the company. Although the main objective of the...

Catalogue: ESOMAR Congress 1981: Research For Profitability
Authors: Keith Willoughby, Robert M. Worcester
Company: IPSOS
August 23, 1981
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Citation

Willoughby and Worcester (1981a, August 23). The role of the employee in retail profitability. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-role-of-the-employee-in-retail-profitability


Research papers

Internal communications within Dunlop

The paper reports on the findings of a survey undertaken among a UK based sample of Dunlop employees with a view to evaluating internal communications within the company. The specific objectives of the survey were to discover: 1) Attitudes towards...

Catalogue: AMA/ESOMAR Conference 1981: From Advertising To Communication Research
Author: Kingston P. Pratt
June 15, 1981
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Citation

Pratt, K. P. (1981a, June 15). Internal communications within Dunlop. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/internal-communications-within-dunlop


Research papers

Industrial relations research

The paper describes the objectives of industrial relations research and actions that can stem from their findings, the problem in getting companies (at least in Britain) to undertake industrial relations research studies in the first instance a act...

Catalogue: Seminar 1977: Social Research
Author: Robert M. Worcester
Company: IPSOS
November 30, 1977
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Citation

Worcester, R. M. (1977a, November 30). Industrial relations research. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/industrial-relations-research